We were contacted to create a new logo for this Memphis, TN based, door installation company, Character Door Installs (CDI). Looking into the logo design, upon first glance you will notice the initials “CDI” for Character Door Installs, but once you step back, you will notice the hidden “H” within the combined C + D.
During the discovery meeting with our client, the ultimate goal of Character Door Installs is to become the source or “Home” of door installations. So I thought it would be clever to reveal the hidden “H” within the center of the logo badge to represent “your home/headquarters for doors and installations”.
CLIENT
Character Door Installs
YEAR
2019
SERVICES
Logo Design
